HERE'S WHAT'S NEW ON THE SITE:

CLICK/TAP THE TABS ABOVE TO ACCESS OUR ARCHIVE OF SHOW AND MEDIA REVIEWS, AS WELL AS FEATURES LIKE BROADWAY WHO'S WHO AND ONE THAT GOT AWAY. COLLECTORS WILL BE INTERESTED IN OUR LIGHTS OF BROADWAY CARDS AND PLAYBILLS FOR SALE!

BROADWAY RETURNS: Hadestown - Resumes 9.2.21 Chicago, The Lion King, Hamilton and Wicked - Resume 9.14.21 Come From Away - Resumes 9.21.21 Moulin Rouge! - Resumes 9.24.21 THE 74TH TONY AWARDS - 9.26.21 Aladdin - Resumes 9.28.21 To Kill a Mockingbird - Resumes 10.5.21 Tina - Resumes 10.8.21 Girl From the North Country - Resumes 10.13.21 Ain't Too Proud - Resumes 10.16.21 Jagged Little Pill - Resumes 10.21.21 The Phantom of the Opera - Resumes 10.22.21 Dear Evan Hansen - Resumes 12.11.21

NEW ON BROADWAY: Pass Over - Previews 8.4.21 Opens 9.12.21 SIX - Previews 9.17.21 Opens 10.7.21 The Lehman Trilogy - Previews 9.25.21 Opens 10.12.21 Thoughts of a Colored Man - Previews 10.1.21 Caroline, or Change -Previews 10.8.21 Opens 10.27.21 Trouble in Mind - Previews 10.8.21 Opens 10.27.21 Diana - Previews 11.1.21 Opens 11.17.21 Mrs. Doubtfire - Previews 10.21.21 Opens 12.5.21 Flying Over Sunset - Previews 11.4.21 Opens 12.6.21 Company - Previews 12.20.21 Opens 1.9.22 Skeleton Crew - Previews 12.21.21 Opens 1.12.22 MJ: The Musical - Previews 12.6.21 Opens 2.1.22 The Music Man - Previews 12.20.21 Opens 2.10.22 Paradise Square - Previews 2.22.22 Opens 3.20.22 Birthday Candles - Previews 3.18.22 Opens 4.10.22 The Minutes - TBA Plaza Suite - Previews TBA American Buffalo - TBA Take Me Out - TBA 1776 - TBA Sing Street - TBA Our Town - TBA

COMING UP THIS WEEK: 6/14: 1970s Broadway Musical Logo Madness! The Final 4! - 6/15: This Week in Broadway History - 6/16: Best Songs From Best Scores - 6/17: TBA - 6/18: Broadway Game!

Contact us: jkstheatrescene@yahoo.com (Email); @jkstheatrescene (Twitter); jkstheatrescene (Instagram)

Tuesday, May 28, 2013

The 2013 Tony Awards: Best Musical Revival Nominees on TV (Part I)

4 DAYS LEFT TO PICK THE NOMINEES FOR THE 3RD ANNUAL JKTS AWARDS! 
CLICK THE GREEN BOX TO YOUR RIGHT, LOAD THE PAGE, 
AND SCROLL DOWN TO BEGIN! 
NOMINATIONS CLOSE AT NOON ON SATURDAY, JUNE 1!


So, how are the Best Musical Revival nominees trying to draw full houses?  Here's a look at the television commercials for the first two of the four nominees: Rodgers + Hammerstein's Cinderella and Pippin.

I offer a few thoughts below...

Rodgers + Hammerstein's Cinderella



This commercial hits all the right buttons, in my opinion:

  • Right off the bat, the voice over tells us it is the Rodgers and Hammerstein version, while a bouncy tune plays in underscore.  The point is later emphasized when he mentions South Pacific and The Sound of Music.
  • Visually, we see the iconic image of all versions of the story: Cinderella running down the palace steps at midnight (the clock looms largely), with the Prince in hot pursuit.
  • The words on the screen start right off with the 9 Tony Award Nominations, then in between scenes, the critical quotes hit home the idea that the show is a hit.
  • The scenes shown do double duty: we see scenes familiar to any version of the story - the wicked step-mother and sisters in cahoots; the pumpkin coach on the way to the ball, the fairy godmother overseeing it all.  At the same time, the scenes show that it is a big splashy musical - lots of dancing, pretty costumes and magical stage effects.
  • And it ends perfectly: Voiceover says, "Broadway's most romantic night," just as Cinderella and her Prince share a magical, romantic kiss.

Pippin


A commercial that is as thrilling as the show it is advertising:

For the avid theatre fan:

  • Notice that the commercial mimics the show logo

For the Fosse/original Pippin fan:

  • The Fosse moves start in silhouette, and are featured at each "punch" in the music
  • The underscoring is a montage of the most familiar tunes of the original score: "Corner of the Sky," "Magic to Do," and "Morning Glow."

For fans of new, modern musicals:

  • Nothing about this looks like an "old show."  Sexy costumes, spectacular effects and circus/magic tricks.
  • For the teen/college crowd - a key demographic for this production:
  • Sexy young guy featured prominently. Sexy, young, muscular chorus boys.  Pretty girls in sassy outfits being tossed about by the sexy, young, muscular chorus boys.

For those who need critical affirmation:

  • "Best musical of the season!" fades in with 4 or 5 newspapers listed.  "30 Award Nominations!" Enough said!  Bravo!
Jeff
4.261

1 comment:

  1. This comment has been removed by a blog administrator.

    ReplyDelete

Related Posts Plugin for WordPress, Blogger...