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BROADWAY RETURNS: Chicago, The Lion King, Hamilton and Wicked - Resume 9.14.21 Come From Away - Resumes 9.21.21 Moulin Rouge! - Resumes 9.24.21 Aladdin - Resumes 9.28.21 Tina - Resumes 10.8.21 Ain't Too Proud - Resumes 10.16.21 Jagged Little Pill - Resumes 10.21.21 The Phantom of the Opera - Resumes 10.22.21 Dear Evan Hansen - Resumes 12.11.21

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COMING UP THIS WEEK: 5/10: 1970s Broadway Musical Logo Madness! Elimination Group D! - 5/11: This Week in Broadway History - 5/12: Broadway Who's Who - 5/13: Broadway Media TBA - 5/14: Broadway Game!

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Tuesday, February 16, 2010

Logos: A True Broadway Artist

As you know, I have a real thing for Broadway logos.  I also have a thing for the Sunday Arts Section of The New York Times.  About two weeks ago my two loves collided, when the Arts Blog of the Times had a feature on Frank Verlizzo, who designs for theatre under the company name FRAVER (Fra from Frank and Ver from Verlizzo).

You might never have heard of him before, but I am certain you know his work.  This logo has become in icon unto itself:


And in the mid-80's, this poster (seen below in its book jacket version) was the talk of the Great White Way:



And you might recoginze some of his current work, as well:



Be sure to go the New York Times Arts Blog.  There is a great interactive feature, in which the artist speaks about creating Sweeney Todd's now famous log, and some interesting tidbits about how he changed Broadway posters forever, and a cool story about a Broadway flop. 

And, if that isn't enough, go to the artist's website.  Notice how he uses, separately and together, typography, iconic images and photography.  It is a fascinating display of real Broadway art.

Comments?  Leave one here or email me at jkstheatrescene@yahoo.com.
Jeff

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