The stage version combines heightened theatricality, song and dance, and the cast interacting with filmed elements. The story about a deeply passionate but forbidden love, is described as "sexy," "beautifully romantic," and "stunning theatricality." I hope to see the show soon...
Anyway, let's take a look at the show's previous logo, before discussing the current promotional art for the Roandabout Theatre Company.
Knowing what I know about the way the show is staged informs my assessment of the current Broadway logo, which I think is compelling, visually interesting and very much in keeping with the play patrons will see. Of course, not having seen the show myself, yet, some of this is supposition on my part. And since a show's logo is designed to generate new ticket sales, my point of view here is appropriate. (I have not seen the film on which it is based, though I have seen some short clips from it.)
When I eventually see this work (I hope!), it will be interesting to see if the logo presented really matches the show being performed. Somehow, I think it most definitely does just that.
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