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BROADWAY RETURNS: Come From Away - Resumes 9.21.21 Moulin Rouge! - Resumes 9.24.21 THE 74TH TONY AWARDS - 9.26.21 Aladdin - Resumes 9.28.21 To Kill a Mockingbird - Resumes 10.5.21 Tina - Resumes 10.8.21 Girl From the North Country - Resumes 10.13.21 Ain't Too Proud - Resumes 10.16.21 Jagged Little Pill - Resumes 10.21.21 The Phantom of the Opera - Resumes 10.22.21 The Book of Mormon - Resumes 11.5.21 Harry Potter and the Cursed Child - Resumes 11.12.21 Dear Evan Hansen - Resumes 12.11.21 Beetlejuice - Resumes 4.8.22

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COMING UP THIS WEEK: Broadway Musical Revival Logos Tournament: THE CHAMPIONSHIP! - Performers We Can't Wait to See More Of - Broadway in a Box: Fiddler on the Roof - One That Got Away: Neil Simon's Rumors - Broadway Games!

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Wednesday, October 7, 2009

Broadway on YouTube: International Edition

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By now, everyone knows that Mamma Mia! is an international hit. So in my weekly YouTube search, I came across several commercials for the show and selected the two that are below because I think it is interesting how each conveys similar and very different things about the same show.

Notice how the British/American version - actually the pre-Broadway Canadian company (International, right?)- sells the music, party atmosphere and a little bit of the story. But the Asian commercial (yes, it is much longer) really celebrates the story, then the music, then the fun. I wonder if maybe they didn't get it more right...

The 30 second American commercial:






The longer Asian commercial:

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